What We’re For

At Real Direct, we call ourselves “People for a better deal®”. And by “better deal,” we don’t just mean getting a great price on a home. It’s much more than that. It’s about getting a better deal by creating a happier and less costly buying or selling experience for everyone.

Dealing with Old Fashioned Real Estate Agents

You may not know it, but if you deal with old fashioned real estate agents you may be paying too much in commissions, wasting money on ineffective marketing campaigns, whilst being potentially subjected to high pressure sales tactics, low levels of service (comparative to cost) and conflicts of interest.

So what can you do about it?

You can do your homework on your agent and your property so you can make a more informed choice. You can choose Low Fees rather than suffer from commission rage. You can do more online to make it easier and more convenient. You can choose the level of service and types of services which are right for you.

The Real Direct Solution

We see a world where people can move up, get more and pay less, without the hassle. With Real Direct’s negotiation advantage we promise that you will achieve the better results.

We back this up by combining data driven best practices, with superior negotiation skills, enhanced by convenient online tools and by avoiding the problems of dealing with old school, tricky and expensive real estate agents.

In the spirit of a better way

It might make us sound a bit like a beauty pageant contestant, but we want to make things a bit better than we find them. We strive to help the industry find a better way and hope to give back to help those who need it more, donating 5% of profits each year, primarily to the homeless. We try to do the right thing by the environment and move our impacts from negative to neutral or better still positive. We’re far from perfect, but we’re working on it.

things we’re for: things we’re against:
best price any price
a better deal for everybody a better deal for agents
low 1.1% Selling Fee high commission and marketing fees
online convenience + personal service expensive main street offices
agents incentivised on client satisfaction agents incentivised on commission
your agent will be with you from start to finish. List with one agent then be handed on to others
complete and independent view of a property kept in the dark or ignorance is bliss
data driven best practice ‘trust me I’m an agent’ approach
clear price guide bait pricing
your choice of services no choices
fair and transparent negotiations trickery or lying to get the sale
communicate the way people do – email, text, phone calls, instant messages or face to face. phone or face to face